Viral Spread via Blogs

One of my themes is the ubiquitiy of internet communications makes ideas, particularly the ones that are easy to grasp, which re-inforce “consipracy theories” or otherwise prey on human fears, spread like wildfire, like viruses, like memes in fact.

This news story is about hoax blogs spreading ideas (ironically, about the spread of biological viruses) like viruses. One of the things I’ve said many times the “information model” used to structure web information needs to be sensitive to irony, satire and other “non-truthful” intents of those posting the information. As if.

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